Blind and down on his luck, Ethan is betrayed by his fiancée and bullied by creditors. When he hits rock bottom, he activates a mysterious netherworld contract left by his grandfather. Trading thirty years of his lifespan, he takes over the cursed pawnshop at No.44 on the Street of the Departed.
He makes a fortune by selling mortal goods in the underworld and expands his business with modern commercial strategies. Later, he meets Mara, a descendant of the Lethe River, and they fight side by side against powerful villains and hidden schemes. Gradually, Ethan uncovers the truth behind his grandfather’s frame-up and rescues his trapped family.
Facing threats from powerful outside forces, he fights back with his business prowess. Rising from a nobody at the bottom, he eventually becomes the supreme business ruler across three realms and the multiverse, while gaining a happy ending with Mara.
