Modern-day New York. FOX & FLAIR is the world's leading luxury fashion group, run by three generations of the Fox family and known in the industry as "the Fox Den of Fashion" — shrewd, elegant, and dangerous. Raphael Fox, the heir to the group, has the nickname "Nine-Tailed Fox" for his versatile business tactics and consistent ability to survive seemingly hopeless situations. At the top of this fashion pyramid woven from money, lineage and connections, an ordinary girl from Brooklyn who makes a living altering clothes for others accidentally stumbles into this world.